Should Your Business’ Website Be in More Than One Language?
If your Canary Islands business website is English-only, you're invisible to a huge proportion of the tourists most likely to book with you.
I offer a practical guide to going multilingual — without the headache.
How to Set Up a Google Business Profile (And Why It Could Be Great for Your Business)
When a tourist arrives in Lanzarote and searches for somewhere to eat, a boat trip, or a surf lesson — what comes up first isn't a website. It's Google Business Profile.
If your business isn't there, you don't exist in that moment.
I've written a step-by-step guide to setting one up — and how to make it work as hard as possible for your business. Free to read, free to do.
Why Canary Islands Holiday Rental Owners Should Have Their Own Website
If you own a holiday rental in Lanzarote and you're listing on Airbnb or Booking.com, here's a question worth sitting with:
How much are those bookings actually costing you?
On a property renting for €1,000 a week, you could be handing over €150–€200 in commission every single time. Over a full season, that's thousands of euros that could stay in your pocket.
I've written an honest guide to why having your own website changes the picture — including how you can keep your existing platforms running while you build direct booking confidence.